“Not only did he teach me how
to manage my money, John
also gave me dating advice”
“Not only did he teach me how
to manage my money, John
also gave me dating advice”
“Not only did he teach me how
to manage my money, John
also gave me dating advice”
Simon Johnson
Founder of Kling AI
“Best financial advisor in the city
100% recommend !”
“Best financial advisor in the city
100% recommend !”
“Best financial advisor in the city
100% recommend !”
Tom King
CEO of Protein Juice
"Best financial advisor in the city
100% Recommend !"
Tom King
CEO of Protein Juice
10 Years Of CFO Expertise for
E-Commerce & Saas Businesses
10 Years Of CFO Expertise for
E-Commerce & Saas Businesses
10 Years Of CFO Expertise for
E-Commerce & Saas Businesses
10 Years Of CFO Expertise for
E-Commerce & Saas Businesses
10 Years Of CFO Expertise for
E-Commerce & Saas Businesses
10 Years Of CFO Expertise for
E-Commerce & Saas Businesses
Book your free
consultation
Book your free
consultation
Book your free
consultation
Clients we worked with
Clients we worked with
Clients we worked with
Clients we worked with
Clients we worked with
Your business moves fast, so your finances should keep up
Your business moves fast, so your finances should keep up
Your business moves fast, so your finances should keep up
Your business moves fast, so your finances should keep up
Your business moves fast, so your finances should keep up
We provide CFO services for e-commerce & SAAS companies that require a lot more than just basic bookkeeping.
With 10 years of experience, we are confident that we can guide you through scaling challenges, market shifts and strategic growth decisions.
We provide CFO services for e-commerce & SAAS companies that require a lot more than just basic bookkeeping.
With 10 years of experience, we are confident that we can guide you through scaling challenges, market shifts and strategic growth decisions.
We provide CFO services for e-commerce & SAAS companies that require a lot more than just basic bookkeeping.
With 10 years of experience, we are confident that we can guide you through scaling challenges, market shifts and strategic growth decisions.
We provide CFO services for e-commerce & SAAS companies that require a lot more than just basic bookkeeping.
With 10 years of experience, we are confident that we can guide you through scaling challenges, market shifts and strategic growth decisions.
We provide CFO services for e-commerce & SAAS companies that require a lot more than just basic bookkeeping.
With 10 years of experience, we are confident that we can guide you through scaling challenges, market shifts and strategic growth decisions.
Book your free
consultation
Book your free
consultation
Book your free
consultation
4.8/5
Over 150 happy
clients around Canada
Proudly been featured in
4.8/5
Over 150 happy clients around Canada
4.8/5
Over 150 happy
clients around Canada
Proudly been featured in
4.8/5
Over 150 happy
clients around Canada
Proudly been featured in
4.8/5
Over 150 happy clients around Canada
4.8/5
Over 150 happy
clients around Canada
Proudly been featured in
4.8/5
Over 150 happy
clients around Canada
Proudly been featured in
4.8/5
Over 150 happy clients around Canada
4.8/5
Over 150 happy
clients around Canada
Proudly been featured in
4.8/5
Over 150 happy
clients around Canada
Proudly been featured in
4.8/5
Over 150 happy clients around Canada
4.8/5
Over 150 happy
clients around Canada
Proudly been featured in
4.8/5
Over 150 happy
clients around Canada
Proudly been featured in
4.8/5
Over 150 happy clients around Canada
4.8/5
Over 150 happy
clients around Canada
Proudly been featured in
4.8/5
Over 150 happy clients around Canada
Proudly been featured in
4.8/5
Over 150 happy clients around Canada
4.8/5
Over 150 happy
clients around Canada
Proudly been featured in
Everything you need to succeed.
Everything you need to succeed.
Everything you need to succeed.
Everything you need to succeed.
Fractional CFO Services designed for growth
Fractional CFO Services designed for growth
Fractional CFO Services designed for growth
Financial Strategy & Planning
Financial Strategy & Planning
Financial Strategy & Planning
Financial Strategy & Planning
Financial Strategy & Planning
We build a tailored financial roadmap that aligns with your business goals, guiding every major decision with clarity & precision.
From growth investments to risk management, we ensure that your strategy is built for long term success.
We build a tailored financial roadmap that aligns with your business goals, guiding every major decision with clarity & precision.
From growth investments to risk management, we ensure that your strategy is built for long term success.
We build a tailored financial roadmap that aligns with your business goals, guiding every major decision with clarity & precision.
From growth investments to risk management, we ensure that your strategy is built for long term success.
We build a tailored financial roadmap that aligns with your business goals, guiding every major decision with clarity & precision.
From growth investments to risk management, we ensure that your strategy is built for long term success.
We build a tailored financial roadmap that aligns with your business goals, guiding every major decision with clarity & precision.
From growth investments to risk management, we ensure that your strategy is built for long term success.
Learn More
Learn More
Learn More
Financial Goals
Increase Cash Flow
Reduce Rent Expenses
Financial Goals
Increase Cash Flow
Reduce Rent Expenses
Financial Goals
Increase Cash Flow
Reduce Rent Expenses
Financial Goals
Increase Cash Flow
Reduce Rent Expenses
Financial Goals
Increase Cash Flow
Reduce Rent Expenses
Financial Goals
Increase Cash Flow
Reduce Rent Expenses
Financial Goals
Increase Cash Flow
Reduce Rent Expenses
Financial Goals
Increase Cash Flow
Reduce Rent Expenses
Financial Goals
Increase Cash Flow
Reduce Rent Expenses
Financial Goals
Increase Cash Flow
Reduce Rent Expenses
Operational Cost
Payroll
Healthy
Utilities
Healthy
Rent
Healthy
Supplies
Healthy
Operational Cost
Payroll
Healthy
Utilities
Healthy
Rent
Healthy
Supplies
Healthy
Operational Cost
Payroll
Healthy
Utilities
Healthy
Rent
Healthy
Supplies
Healthy
Operational Cost
Payroll
Healthy
Utilities
Healthy
Rent
Healthy
Supplies
Healthy
Operational Cost
Payroll
Healthy
Utilities
Healthy
Rent
Healthy
Supplies
Healthy
Cash Flow Management
Cash Flow Management
Cash Flow Management
Cash Flow Management
Cash Flow Management
Your business can't thrive without healthy cashflow.
We monitor, forecast & manage your inflows & outflows to keep your operations moving forward with confidence.
Your business can't thrive without healthy cashflow.
We monitor, forecast & manage your inflows & outflows to keep your operations moving forward with confidence.
Your business can't thrive without healthy cashflow.
We monitor, forecast & manage your inflows & outflows to keep your operations moving forward with confidence.
Your business can't thrive without healthy cashflow.
We monitor, forecast & manage your inflows & outflows to keep your operations moving forward with confidence.
Your business can't thrive without healthy cashflow.
We monitor, forecast & manage your inflows & outflows to keep your operations moving forward with confidence.
Learn More
Learn More
Learn More
Revenue Forecasting for E-Commerce & Saas
Revenue Forecasting for E-Commerce & Saas
Revenue Forecasting for E-Commerce & Saas
Revenue Forecasting for E-Commerce & Saas
Revenue Forecasting for E-Commerce & Saas
With accurate data driven forecasts, you plan ahead instead of getting hit by surprises.
We help you anticipate market trends, market shifts & make proactive decisions that fuel growth.
With accurate data driven forecasts, you plan ahead instead of getting hit by surprises.
We help you anticipate market trends, market shifts & make proactive decisions that fuel growth.
With accurate data driven forecasts, you plan ahead instead of getting hit by surprises.
We help you anticipate market trends, market shifts & make proactive decisions that fuel growth.
With accurate data driven forecasts, you plan ahead instead of getting hit by surprises.
We help you anticipate market trends, market shifts & make proactive decisions that fuel growth.
With accurate data driven forecasts, you plan ahead instead of getting hit by surprises.
We help you anticipate market trends, market shifts & make proactive decisions that fuel growth.
Learn More
Learn More
Learn More
Profit
$9.7K
VS Last Month
12%
VS Last Year
120%
Profit
$9.7K
VS Last Month
12%
VS Last Year
120%
Profit
$9.7K
VS Last Month
12%
VS Last Year
120%
Profit
$9.7K
VS Last Month
12%
VS Last Year
120%
Profit
$9.7K
VS Last Month
12%
VS Last Year
120%
Profit
$9.7K
VS Last Month
12%
VS Last Year
120%
Profit
$9.7K
VS Last Month
12%
VS Last Year
120%
Profit
$9.7K
VS Last Month
12%
VS Last Year
120%
Profit
$9.7K
VS Last Month
12%
VS Last Year
120%
Profit
$9.7K
VS Last Month
12%
VS Last Year
120%
KPI Tracking & Reporting
KPI Tracking & Reporting
KPI Tracking & Reporting
KPI Tracking & Reporting
KPI Tracking & Reporting
Numbers alone aren't enough.
You need insights that you can act on. We identify your most important KPI's, track them in real time & deliver clear reports that show you exactly where you stand & how to improve.
Numbers alone aren't enough.
You need insights that you can act on. We identify your most important KPI's, track them in real time & deliver clear reports that show you exactly where you stand & how to improve.
Numbers alone aren't enough.
You need insights that you can act on. We identify your most important KPI's, track them in real time & deliver clear reports that show you exactly where you stand & how to improve.
Numbers alone aren't enough.
You need insights that you can act on. We identify your most important KPI's, track them in real time & deliver clear reports that show you exactly where you stand & how to improve.
Numbers alone aren't enough.
You need insights that you can act on. We identify your most important KPI's, track them in real time & deliver clear reports that show you exactly where you stand & how to improve.
Learn More
Learn More
Learn More
Profit Optimization
Profit Optimization
Profit Optimization
Profit Optimization
Profit Optimization
We go beyond simple cost cutting to uncover inefficiencies, streamline operations & refine pricing strategies.
The result is higher margins and a stronger bottom line without compromising on quality & customer experience
We go beyond simple cost cutting to uncover inefficiencies, streamline operations & refine pricing strategies.
The result is higher margins and a stronger bottom line without compromising on quality & customer experience
We go beyond simple cost cutting to uncover inefficiencies, streamline operations & refine pricing strategies.
The result is higher margins and a stronger bottom line without compromising on quality & customer experience
We go beyond simple cost cutting to uncover inefficiencies, streamline operations & refine pricing strategies.
The result is higher margins and a stronger bottom line without compromising on quality & customer experience
We go beyond simple cost cutting to uncover inefficiencies, streamline operations & refine pricing strategies.
The result is higher margins and a stronger bottom line without compromising on quality & customer experience
Learn More
Learn More
Learn More
Current Profit Margins
Healthy
40%+
Current Profit Margins
Healthy
40%+
Current Profit Margins
Healthy
40%+
Current Profit Margins
Healthy
40%+
Current Profit Margins
Healthy
40%+
Everything you need to succeed.
Everything you need to succeed.
Everything you need to succeed.
Everything you need to succeed.
Everything you need to succeed.
Why Work With Us ?
Why Work With Us ?
Why Work With Us ?
10 Years of Experience
Over a decade of experience successfully guiding SAAS & E-Commerce brands with our proven CFO strategies
Data Driven Approach
Every recommendation is backed by real numbers, so you can make smart business decisions.
Personalized Service
No cookie cutter solutions. We craft financial strategies around your unique goals.
Reliable
Fast
Accountable
Systems that Save Time
From automatic reporting dashboards to streamlined bookkeeping, we create systems that give you accurate financials in just a few hours.
10 Years of CFO experience
Over a decade of experience guiding companies through challenges with our proven CFO strategies
Data Driven Approach
Every recommendation is backed by real numbers, so you can make smart business decisions.
Personalized Service
No cookie cutter solutions. We craft financial strategies around your unique goals.
Accountable
Reliable
Fast
Systems that Save Time
From automatic reporting dashboards to streamlined bookkeeping, we create systems that give you accurate financials in just a few hours.
10 Years of Experience
Over a decade of experience successfully guiding SAAS & E-Commerce brands with our proven CFO strategies
Data Driven Approach
Every recommendation is backed by real numbers, so you can make smart business decisions.
Personalized Service
No cookie cutter solutions. We craft financial strategies around your unique goals.
Reliable
Fast
Accountable
Systems that Save Time
From automatic reporting dashboards to streamlined bookkeeping, we create systems that give you accurate financials in just a few hours.
10 Years of Experience
Over a decade of experience successfully guiding SAAS & E-Commerce brands with our proven CFO strategies
Data Driven Approach
Every recommendation is backed by real numbers, so you can make smart business decisions.
Personalized Service
No cookie cutter solutions. We craft financial strategies around your unique goals.
Reliable
Fast
Accountable
Systems that Save Time
From automatic reporting dashboards to streamlined bookkeeping, we create systems that give you accurate financials in just a few hours.
10 Years of CFO experience
Over a decade of experience guiding companies through challenges with our proven CFO strategies
Data Driven Approach
Every recommendation is backed by real numbers, so you can make smart business decisions.
Personalized Service
No cookie cutter solutions. We craft financial strategies around your unique goals.
Accountable
Reliable
Fast
Systems that Save Time
From automatic reporting dashboards to streamlined bookkeeping, we create systems that give you accurate financials in just a few hours.
10 Years of Experience
Over a decade of experience successfully guiding SAAS & E-Commerce brands with our proven CFO strategies
Data Driven Approach
Every recommendation is backed by real numbers, so you can make smart business decisions.
Personalized Service
No cookie cutter solutions. We craft financial strategies around your unique goals.
Reliable
Fast
Accountable
Systems that Save Time
From automatic reporting dashboards to streamlined bookkeeping, we create systems that give you accurate financials in just a few hours.
Our biggest achievements for our clients.
Our biggest achievements for our clients.
Our biggest achievements for our clients.
Our biggest achievements for our clients.
Case Studies
Case Studies
Case Studies
Helped a Saas startup extend its runway by 12 months through strategic cash management
Helped a Saas startup extend its runway by 12 months through strategic cash management
Helped a Saas startup extend its runway by 12 months through strategic cash management
Built a financial dashboard that cut reporting time from 2 weeks to 2 days.
Built a financial dashboard that cut reporting time from 2 weeks to 2 days.
Built a financial dashboard that cut reporting time from 2 weeks to 2 days.
What clients are saying about us.
Testimonials
John helped us get our expenses under control & improved our margins in less than 6 months. Clear, decisive & reliable
Mark T.
Saas Founder
John helped us get our expenses under control & improved our margins in less than 6 months. Clear, decisive & reliable
Mark T.
Saas Founder
John's financial insight is worth more than we pay him.
He's helped us make smarter & faster decisions.David L.
Saas Founder
We were bleeding cash before John stepped in.
Now, we're profitable & planning our next round of funding.Alex H
E-Commerce Founder
John helped us get our expenses under control & improved our margins in less than 6 months. Clear, decisive & reliable
Mark T.
Saas Founder
Book a free
consultation
What clients are saying about us.
Testimonials
John helped us get our expenses under control & improved our margins in less than 6 months. Clear, decisive & reliable
Mark T.
Saas Founder
John helped us get our expenses under control & improved our margins in less than 6 months. Clear, decisive & reliable
Mark T.
Saas Founder
John's financial insight is worth more than we pay him.
He's helped us make smarter & faster decisions.David L.
Saas Founder
We were bleeding cash before John stepped in.
Now, we're profitable & planning our next round of funding.Alex H
E-Commerce Founder
John helped us get our expenses under control & improved our margins in less than 6 months. Clear, decisive & reliable
Mark T.
Saas Founder
Book a free
consultation
What clients are saying about us.
Testimonials
John helped us get our expenses under control & improved our margins in less than 6 months. Clear, decisive & reliable
Mark T.
Saas Founder
John helped us get our expenses under control & improved our margins in less than 6 months. Clear, decisive & reliable
Mark T.
Saas Founder
John's financial insight is worth more than we pay him.
He's helped us make smarter & faster decisions.David L.
Saas Founder
We were bleeding cash before John stepped in.
Now, we're profitable & planning our next round of funding.Alex H
E-Commerce Founder
John helped us get our expenses under control & improved our margins in less than 6 months. Clear, decisive & reliable
Mark T.
Saas Founder
Book a free
consultation
What clients are saying about us.
Testimonials
John helped us get our expenses under control & improved our margins in less than 6 months. Clear, decisive & reliable
Mark T.
Saas Founder
John helped us get our expenses under control & improved our margins in less than 6 months. Clear, decisive & reliable
Mark T.
Saas Founder
John's financial insight is worth more than we pay him.
He's helped us make smarter & faster decisions.David L.
Saas Founder
We were bleeding cash before John stepped in.
Now, we're profitable & planning our next round of funding.Alex H
E-Commerce Founder
John helped us get our expenses under control & improved our margins in less than 6 months. Clear, decisive & reliable
Mark T.
Saas Founder
Book a free
consultation
What clients are saying about us.
Testimonials
John helped us get our expenses under control & improved our margins in less than 6 months. Clear, decisive & reliable
Mark T.
Saas Founder
John helped us get our expenses under control & improved our margins in less than 6 months. Clear, decisive & reliable
Mark T.
Saas Founder
John's financial insight is worth more than we pay him.
He's helped us make smarter & faster decisions.David L.
Saas Founder
We were bleeding cash before John stepped in.
Now, we're profitable & planning our next round of funding.Alex H
E-Commerce Founder
John helped us get our expenses under control & improved our margins in less than 6 months. Clear, decisive & reliable
Mark T.
Saas Founder
Book a free
consultation
What clients are saying about us.
Testimonials
John helped us get our expenses under control & improved our margins in less than 6 months. Clear, decisive & reliable
Mark T.
Saas Founder
John helped us get our expenses under control & improved our margins in less than 6 months. Clear, decisive & reliable
Mark T.
Saas Founder
John's financial insight is worth more than we pay him.
He's helped us make smarter & faster decisions.David L.
Saas Founder
We were bleeding cash before John stepped in.
Now, we're profitable & planning our next round of funding.Alex H
E-Commerce Founder
John helped us get our expenses under control & improved our margins in less than 6 months. Clear, decisive & reliable
Mark T.
Saas Founder
Book a free
consultation
What clients are saying about us.
Testimonials
John helped us get our expenses under control & improved our margins in less than 6 months. Clear, decisive & reliable
Mark T.
Saas Founder
John helped us get our expenses under control & improved our margins in less than 6 months. Clear, decisive & reliable
Mark T.
Saas Founder
John's financial insight is worth more than we pay him.
He's helped us make smarter & faster decisions.David L.
Saas Founder
We were bleeding cash before John stepped in.
Now, we're profitable & planning our next round of funding.Alex H
E-Commerce Founder
John helped us get our expenses under control & improved our margins in less than 6 months. Clear, decisive & reliable
Mark T.
Saas Founder
Book a free
consultation
Frequently Asked Questions
Frequently Asked Questions
Frequently Asked Questions
What will a Fractional CFO do for my business ?
Do I need a full time CFO ?
How can you help me increase my profits margin ?
Will you work with my existing accounting team/software ?
Can you help me prepare for investors or funding ?
How quickly can I start seeing results ?
How much does your service costs ?
What will a Fractional CFO do for my business ?
Do I need a full time CFO ?
How can you help me increase my profits margin ?
Will you work with my existing accounting team/software ?
Can you help me prepare for investors or funding ?
How quickly can I start seeing results ?
How much does your service costs ?
What will a Fractional CFO do for my business ?
Do I need a full time CFO ?
How can you help me increase my profits margin ?
Will you work with my existing accounting team/software ?
Can you help me prepare for investors or funding ?
How quickly can I start seeing results ?
How much does your service costs ?
What will a Fractional CFO do for my business ?
Do I need a full time CFO ?
How can you help me increase my profits margin ?
Will you work with my existing accounting team/software ?
Can you help me prepare for investors or funding ?
How quickly can I start seeing results ?
How much does your service costs ?
What will a Fractional CFO do for my business ?
Do I need a full time CFO ?
How can you help me increase my profits margin ?
Will you work with my existing accounting team/software ?
Can you help me prepare for investors or funding ?
How quickly can I start seeing results ?
How much does your service costs ?
What will a Fractional CFO do for my business ?
Do I need a full time CFO ?
How can you help me increase my profits margin ?
Will you work with my existing accounting team/software ?
Can you help me prepare for investors or funding ?
How quickly can I start seeing results ?
How much does your service costs ?
Meet our Team
Meet our Team
Meet our Team
Jessica Huang
Jessica Huang
Jessica Huang
Financial Analyst
Financial Analyst
Financial Analyst
John Simpson
John Simpson
John Simpson
John Simpson
John Simpson
President & Fractional CFO
President & Fractional CFO
President & Fractional CFO
President & Fractional CFO
President & Fractional CFO
Andrew Gasquet
Andrew Gasquet
Andrew Gasquet
Andrew Gasquet
Andrew Gasquet
Financial Controller
Financial Controller
Financial Controller
Financial Controller
Financial Controller
Jessica Huang
Jessica Huang
Jessica Huang
Financial Analyst
Financial Analyst
Financial Analyst
Sean Fernandez
Sean Fernandez
Sean Fernandez
Sean Fernandez
Sean Fernandez
Client Success & Operations Coordinator
Client Success & Operations Coordinator
Client Success & Operations Coordinator
Client Success & Operations Coordinator
Client Success & Operations Coordinator
Katie Stevens
Katie Stevens
Katie Stevens
Katie Stevens
Katie Stevens
Bookkeeping Assistant
Bookkeeping Assistant
Bookkeeping Assistant
Bookkeeping Assistant
Bookkeeping Assistant
More About Us
More About Us
More About Us
Ready to scale with clarity & control
We’re excited to help your growing SAAS or e-com business move forward financially
Book your free
consultation
Ready to scale with clarity & control
We’re excited to help your growing SAAS or e-com business move forward financially
Book your free
consultation
Ready to scale with clarity & control
We’re excited to help your growing SAAS or e-com business move forward financially
Book your free
consultation
Ready to scale with clarity & control
We’re excited to help your growing SAAS or e-com business move forward financially
Book your free
consultation
Ready to scale with clarity & control
We’re excited to help your growing SAAS or e-com business move forward financially
Book your free
consultation
Ready to scale with clarity & control
We’re excited to help your growing SAAS or e-com business move forward financially
Book your free
consultation
MAN IN FINANCE
Vancouver's leading CFO service specializing in helping SAAS & E-Commerce businesses thrive financially.
Copyright
2025 Men in Finance. All rights reserved
Terms & Conditions
MAN IN FINANCE
Vancouver's leading CFO service specializing in helping SAAS & E-Commerce businesses thrive financially.
Terms & Conditions
Copyright
2025 Men in Finance. All rights reserved
MAN IN FINANCE
Vancouver's leading CFO service specializing in helping SAAS & E-Commerce businesses thrive financially.
Copyright
2025 Men in Finance. All rights reserved
Terms & Conditions
MAN IN FINANCE
Vancouver's leading CFO service specializing in helping SAAS & E-Commerce businesses thrive financially.
Copyright
2025 Men in Finance. All rights reserved
Terms & Conditions
MAN IN FINANCE
Vancouver's leading CFO service specializing in helping SAAS & E-Commerce businesses thrive financially.
Terms & Conditions
Copyright
2025 Men in Finance. All rights reserved
MAN IN FINANCE
Vancouver's leading CFO service specializing in helping SAAS & E-Commerce businesses thrive financially.
Copyright
2025 Men in Finance. All rights reserved
Terms & Conditions